Thursday, November 30, 2006

works in marketing

Oh boy heres a nut cracker  quote by Corsin
 
"works in marketing, they all do nothing"

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Wednesday, November 29, 2006

next years personal cards for me n PIC


09112006070-small.jpg


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

How I feel - How about horny ??

howifeel319.jpg



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

naked names

"The ancient Rose remains by its name, naked names (are all that) we have."


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Smoosh him? Kiss heem? Smooosheem keeeeeshem?


Smlan2006751


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, November 23, 2006

my msg 2 u :)-

Nohearts2



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Wednesday, November 22, 2006

simple URL

URL

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

u got me here !!

ahahahaha , you got me ..but.me is soo so lazy.. i just left the"herehere', there :)-
 
"Please go back to insert the reason for the edit in square brackets... e.g. [Edit: removed signature]"


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

just had to share :)-

I was just called a " james-bond-at-the-poker-table " type of guy !! 
 
Am I ? :)-

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

ARE YOU LOOKING?

Spinytwosomebabies



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

muzzlepuff !!


Circesmall


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

interent shopping to fuel growth !!

"The impact of any economic softening on package volume growth will be offset by continued strong growth in Internet shopping,"
 
Adam Hylan, an analyst at HBSC, said in a research note on Wednesday that a 19 percent surge in Internet shopping this year would help UPS and FedEx overcome weakness in their less-than-truckload businesses
via:BusinessWeek
--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Monday, November 20, 2006

Friday, November 17, 2006

40days -200 posts !!

hahaha Rob is going to get fingered.. lets see how he does
 
40 Days. 200 Posts. - The Birth of Value

His current T'rati scorescard
--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Tuesday, November 14, 2006

nice eyes !!!

A little thick around the belly :)_
 

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Hacking for Christ !!

"When you compare human DNA to chimpanzee DNA, you see they are around 96% the same. Some people see this as evidence that both evolved from the same original species; I see it simply as sensible code reuse."
 
Interesting blog here

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Monday, November 13, 2006

This too, shall pass !!

Ok I found this Spam very interesting and worth of jotting it down :)-
 
"This too, shall pass. The value of ANYTHING is determined by the agreement of only two people. We are all in this together. Interpretation: A flawed article will require a lot of effort to work with.
 
Alternative: Who shall guard the guardians?

William Shakespeare. Man with four balls can't walk. Time is of the essence"



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Sunday, November 12, 2006

Toooo cute !!

Sad02

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, November 10, 2006

OMG Orli makes cover girl !!

Just in..  Our Isreali Diva2.0 has made it to onto a local cover mag !!
 
Con'grats Orli.  More Pictures of her can be found here

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

puppy crop cricle

Eh ?? what caused this cute circle ?

Puppycircle

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, November 09, 2006

ready to hear my confussion ?

St. Peter here, ready to hear your confessions

Happy_place



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Tuesday, November 07, 2006

sweet dreams !!

Time for some serious Zzzz action.

Sweet_dreams

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, November 02, 2006

What He' Talking about ?

  • All I promise is to give my honest opinion every time I write, regardless of whether there is a conflict of interest or not.
  • They hate the fact that I get information that they can't get
  • My record is clean. I call things like I see them.
  • ...and I'm proud to be a blogger.
 
 
--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Tuesday, October 31, 2006

Community saying

Nice, harverst of well wishes. Very simple, but displays the whole attribution of particpation !

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, October 27, 2006

Free Boarding PASS ?

Use this handy boarding-pass generator to: 1) get through airport security without a ticket, 2) bypass the "extra screening" if you have "SSSS" printed on your ticket, or 3) -- and this is harder -- snag yourself a Business Class seat with a Coach ticket.
 
Via : Schneier

 

Tuesday, October 24, 2006

Future Proofing ?

A Canadian Futurist was the keynote speaker at a recent industry seminar. Richard Worzel is awsome.  I must get  my hands on the book "who owns tomorrow".
 
Richard quotes, Arie de Geus - Futurist of Royal Dutch Shell --  "learning faster than your competitors is the only sustainable competive advantage in an envoirnement of rapid change and innovations"
 
 Take time to see this video-  a sample of this style  :)-
--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, October 20, 2006

Bloglines - 15 Words

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

interesting view point.. the older generation needs to be factored in in the consumergraphics !


tompeters!company   The Tom Peters Weblog
Dispatches from the New World of Work

15 Words

The "right" 15 words can reframe a major issue. And I found 'em, for me, relative to one of my "Top 10" strategic business concerns. New (and damn good) book from AARP boss Bill Novelli, 50+: Igniting a Revolution to Reinvent America. Stop the clucking, already. Of course it's institutionally self-serving. But that doesn't keep it from being damn good.

And here is the turn of phrase I love: "People turning 50 today have more than half of their adult life ahead of them."

That's it!
Listening you teen-obsessed weenies [oops, marketing "geniuses"]?
Trillions upon trillions of bucks.
Lots and lots of time.
And energy.
And: Eager to spend.

Repeat: MORE THAN HALF!

Posted by Tom Peters | Comments?


Thursday, October 19, 2006

Meow-llo-ween

I did NOT make up "Meow-llo-ween." I simply cannot take credit. But when someone wishes you a "Happy Meowlloween!" you must pass it on.  So, Happy Meowlooowee—HOLY KITTEH KRAZY EYES!!!

Gaaaaaaaaaagh

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, October 13, 2006

Bloglines - Awesome Postcard

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

ahhhhhhhh..nice :)-


Citizen Agency Logo   Citizen Agency
Collaborating towards ecstacy

Awesome Postcard

By Tara Hunt on postcard

Postcard from James

We enjoyed meeting you, too, James! James is an awesome guy who is working on a health site from Scotland who I first had the pleasure meeting at a Founders SIG. He spent some time in the Bay area meeting people around here. I’m really glad he made it to BarCampSanFrancisco.
Not enough people send postcards, dontcha think?

[btw…if you want to send a postcard or anything…our new address is #300, 425 Second Street, San Francisco, CA 94107]

Comments

Wednesday, October 11, 2006

Ineresting oberservation !!

What an interesting obeservation !!

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

education google style

Interesting WP process in the making

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

I am doubting google

Philipp, you  opened a can of worms here :
I trolled and discovered some serious number issues with a latest and newest "silent" push within the user community.

http://peterdawson.typepad.com/blog/2006/10/i_am_doubtin_go.html

 



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Fwd: interesing .edu in the making



take a look

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

TC stats

This is not a good sign for TC
 


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

20 days to hallowen

I'm just sayin'.... :)-

Famous_chi



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Tuesday, October 10, 2006

Bloglines - An Orkut Community Puts Google India in Trouble

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

this is space to watch.. !!


Digital Inspiration   Digital Inspiration
Software Reviews, Technology News, Web Guides, Downloads, Tutorials and Productivity Tips

An Orkut Community Puts Google India in Trouble

By Amit Agarwal

Orkut, one of the most popular social networking website in India, could put Google in some legal trouble soon for a particular orkut community [screenshot below] The Orkut group in question (We hate India) , which has 100+ members mostly from...


Monday, October 09, 2006

new tearth technoliges ?

 
 Long ago I reached back to some assoicates on this layer  --Note the pushpins

---------- Forwarded message ----------
From: Peter Dawson < slash.pd@gmail.com>
Date: Aug 29, 2006 3:26 PM
Subject: FYI only question
To: <snipped>

 
Any idea what technologies is being layered on this map ?? How is elevation  being rendered ? its that a embedded within Gearth or sepearate module which is being used ??


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Neclear Exlopision :/ FYI only question

a Long ago I reached back to some assoicates on this layer !1

---------- Forwarded message ----------
From: Peter Dawson < slash.pd@gmail.com>
Date: Aug 29, 2006 3:26 PM
Subject: FYI only question
To: <snipped>

 
Any idea what technologies is being layered on this map ?? How is elevation  being rendered ? its that a embedded within Gearth or sepearate module which is being used ??
 

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Saturday, October 07, 2006

hind name

kewl my name is hindia . पेटेर दवसों
via Sankar

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Saturday, September 30, 2006

puppy trouble !

HOLY Shifty eyes! These pup are TEWTELLY up to no good. They are sooooo lookin' for troubles. Hiding under plants, muzzlepouches to the ground—truuuuhhhhble!!


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, September 29, 2006

just chillen


Question: "What did you do today?"
Marmalade Kitteh Answer: "Oh, I just floomped around."

Floooomp_1


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, September 28, 2006

awwwwwwwww..so scheet

Oh, my little Snuggledums, I will lof you forevar! You'll always be..."

Dog_and_chicken


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

fedex and Employment

interesting.. high value impact in the happening.. need to do some investigation before blogging more @@
 
http://www.azcentral.com/abgnews/articles/0928abg-fedex0928.html

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, September 21, 2006

I seeded

I subscribed and seed here

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

If I were a pig , would you kiss me ??

If I were a pig , would you kiss me ??
 

Tongue_overload



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

so Tom and Jerry !!

This is soooo Tom and Jerry, I love it.

Hidingk



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Wednesday, September 20, 2006

How Good a kisser are you ?

Grrrrrrr...I was challenged to take the quiz !! :)- and heres the results  !!
 
 
Mostly A: The Super Kisser

You love kissing so much, I'm surprised you've managed to pry your lips away from your partner's mouth long enough to do this quiz. Or that he even let you! You're a brilliant kisser, and, quite frankly, you deserve to be! Not only did you practice a lot as a teen, but you're willing to experiment and have worked hard on making kissing one of your signature sex moves. Congratulations!


You know that the key to the sensation of a hickey without the mark is simply to take a fold of flesh between your teeth and use your lips and mouth to create slight suction. (It's the rhythmic sucking which leaves the mark.) You also use kissing to control the mood of love-making. Pretending your tongue is a second penetration, you can speed things up or slow them down purely through thrusting slower or faster with your tongue.



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Monday, September 18, 2006

stylefeeder

Stylefeeder has become a blogging tool!  The Stylefeeder widget is simply the best tool for doing social bookmarking of items on the web--quicker than delicious, more visual, more intuitive.

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Tel-Aviv

Here is a refreshing and stylish look at Tel Aviv, in City Guide Tel Aviv, in flash

Sometimes it is nice to get beyond the "news" and get a feel for life and love and beauty.

This guide called to my attention by Lisa Goldman, who helped create this guide, in her blog.  From Lisa about the guide.

City Guide: Tel Aviv was a labour of love for us all. It opens with a general history of the city, followed by a breakdown of Tel Aviv according to area, with easy-to-follow maps, background information and tips for visitors (and locals) about what to see and experience in each. It is about the real Tel Aviv - the multi-cultural, liberal, laid-back, dynamic 24-hour Levantine city with a cutting edge nightlife, thriving culture and arts scene, outdoor markets, fashionable boutiques, ethnic neighbourhoods, chic lounge bars, critically acclaimed restaurants, buzzing cafes and beautiful beaches. It is about a self-confident, exciting metropolis in which real people live. It is most emphatically not about politics, bombs, wars or Middle East crises.

 
..enjoy :)-
 
/pd


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Sunday, September 17, 2006

And the password is ..

 
Pssssssssssssstt..its "I wanna snack"
 
 Right_there


--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, September 14, 2006

total mayhem !!

Check it, left to right !!

Kitten 1: [Gnawing on own leg] "THIS IS SOME CRAZY SHIT, MAN"
Kitten 2: [Getting assaulted by a bro, and chomping on a foot in return] "Sayonara TOESVILLE!"
Kitten 3: (Lower middle) [Assaulting bro, eyes clenched shut] "Ye shall perish!!!"
Kitten 4: (Back) [Looking for an exit from Crazyville] "Mommeeeeeee!"
Kitten 5: (Center of pile) "Could be worse, I could be in the eleven-kitten mosh pit!"
Kitten 6: [Has no idea where his own limbs are, getting hit in face] "Don't touch the merch, mofo!"
Kitten 7: (Bottom right legs) "LAAATE!"

Mayhem



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

your my friend ?

Of all the friends I've ever met,
You're the one I won't forget.
And if I die Before you do
I'll go to heaven
And wait for you
I'll give the angels
Back their wings
And risk the loss
Of everything
Just to prove
My friendship is true
I'm thankful to have
Family and Friends like you!



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Wednesday, September 13, 2006

crunchwag.com

whatever.//heres the data...
 
https://crunchwag.wordpress.com/wp-login.php
username: crunchwageditor
password: pastel
 
 
673c36283c0e. Don't share your API key, it's like a password.

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Monday, September 11, 2006

Bloglines - Smartpox: Bar Codes For The Web

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

this is interesting. Need to review the inards of it !!


Read/WriteWeb
Richard MacManus on Next Generation Web and Media

Smartpox: Bar Codes For The Web

In Mobile Services

smartpoxSmartpox.com is an interesting crossover between the online and offline worlds. The technology allows users to encode URL links, phone numbers, email, and text into 2D barcodes. These codes can then be read using a cameraphone running the J2ME Smartpox reader. So a Smartpox is essentially a 2-dimensional barcode, which contains data that can be decoded using the Smartpox reader in a mobile phone.

The goal of Smartpox is to be a "viral messaging" application, allowing people to link their online world with the offline world. The use case given in the demo is of music band's website, which features an audio file of one of their songs. The band members could encode the URL of that song using Smartpox.com and put it on flyers for their next show. When a Smartpox user sees the flyer, they could scan and decode the "pox" containing the song URL and listen to it on their phone. The link is also saved under that person's profile on Smartpox.com.

So Smartpox in a nutshell enables people to create encoded messages of online content - to be discovered in the offline world. There are social networking aspects to it as well, because whenever one member sees another member's Smartpox using their phone - the link is saved to their profile and they can discover who created it, read more details, and add comments when they return to the site.

I like the idea of a 'real world' hyperlink that connects something in the online world to people in the offline world. Because it requires both online signup on Smartpox.com and a camera phone with the Smartpox reader installed, it'll probably be difficult to get network effects going - unless it becomes popular in an existing social network like MySpace. But the idea has promise, particularly for the mobile phone-wielding MySpace generation. Certainly it looks like a sign of things to come, with its online-mobile-offline mix.


Saturday, September 09, 2006

Puppy Aerobics !!

[Aerobics instructor voice]

"And 1, and 2 and 1 and stretch!"

Oscar_stretches

"...and 2 and snore and 3"

Oscar_snores



--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Friday, September 08, 2006

FYI only !!

My long lost post  seems to drawing a lot of traction via organic search
 
I wonder what the Amercian's are upto now and why ??

--
http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Wednesday, September 06, 2006

Test !

This is second test on email latency

Sent via BlackBerry on the Bell Mobility network

Bloglines - Stock Buying Pitfalls

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

An interesting transprecency statement by Alan. After all, one would think that he would have full working knowledge of the stocks/shares limitations as an officer of an public company !!


Alan Meckler

Stock Buying Pitfalls

By Alan Meckler

I had mentioned on August 9 that I thought it was a good opportunity to buy our stock. So I did just that. Unfortunately I learned, rather painfully, that there is a rule called the "short swing" rule which means that if an officer of a public company sells stock at a price higher than a subsequent purchase (during a six month period) that that officer must pay the difference back to the company.

So yours truly bought shares last week for approximately $6.50 and because I sold shares in June at approximately $16.00, I had to pay a fine to Jupitermedia of about $10.00 per share!!! So while some out there are buying Jupitermedia these days for $6.50 a share, this blogger just paid about $16.00 per share for a $6.50 share.

Needless to say this has been a painful and frustrating experience with the arcane rules of buying and selling stock as an officer of a public company. And of course I will not be buying more stock for at least three more months at which time I will be beyond the grasp of the short swing profit rule.

I guess the only good that has come out of this distasteful experience is that Jupitermedia's treasury is now somewhat larger than it was last week due to my "contribution." Of course I think the money was spent on a good and solid "cause!"


Tuesday, September 05, 2006

BedouinBlog !!

"A new tribe of bedouin has evolved, with laptops instead of camels, hopping between wifi hotspots like oases. It is high time that net set should openly, in the face of the whole world, publish their views, their aims, their tendencies,and meet the jet set with a manifesto: Web Worker Daily. Because inspiration is meant to be shared"
 
Via :

http://peterdawson.typepad.com
PeterDawson Home of ThoughtFlickr's
"This message is printed on Recycled Electrons."

Thursday, August 31, 2006

Bloglines - Someone roll me a MeTube

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

this is a good idea..hypothtical model on the stack can be formed ?


FactoryCity   FactoryCity
This can all be made better. Ready? Begin.

Someone roll me a MeTube

By Chris Messina on Barcamp

MeTubeSo apparently those crafty cats up at were chattin’ up an open source alternative to YouTube, smartly backed by Amazon’s S3 mass-storage service.

Serve the files with Drupal, passing the media files into the open source Flow Player or aptly-named Flash Video Player, and you’re nine-tenths to bein’ illegal (as they say).

Now, that’s pretty hawt, if I do say so myself.

But, here’s what I pitched to the Flock guys last night at their SF meetup: why isn’t there an extension for browsers that takes any media file (I’m primarily referring to video, but audio support tends to be flakey too), sends it off to some server-side transcoding service and re-embeds a Flash file in place of the original media — that’ll play no matter what system you’re on?

I mean, this would be better than just distributing a player with the browsers… it would actually solve the cross-platform issue entirely (okay, so the Linux folks still need an up-to-date Flash player).

I’ve never been a big fan of Flash (for a number of reasons) but as it’s clearly the most cross-platform compatible format for sending out video and it’s not always possible for producers to generate Flash video, this solution would reside on the client-side, perhaps as a subscription-based service (owing the costs of licensing the all the codecs and so on).

I mean, until we get wide-spread adoption of open source video codecs and formats that are as good as the proprietary ones, this seems like a good stop gap solution. Don’t it?

Comments

Saturday, August 26, 2006

Introvets and networks#1

Sacha - moderator
Blog every day - small talk hurdles.
Geekette and cool stuff and technology.
Blog is about personal thoughts which over comes shyness.
Buttons and stuff like are invitains for conversations.
Sticker on the laptop help break barriers.
Think more - based on conversation..
Rodney- technology eveanglist . Talk about what are you passinate about.
Vlalue is fundumentally beaccessible either online or offline. Meeting half way.
Ego shift - is basically shifting the persons ego- best bet cal them by name.
Open the circle of conversations.
Introducue people and help people break. The ice.
Read about body launguage and understand the signs

Sent via BlackBerry on the Bell Mobility network

Sunday, August 20, 2006

Bloglines - Missing the point

Bloglines user PeterDawson (slash.pd@gmail.com) has sent this item to you, with the following personal message:

quoateable quote !! ")-

"Companies with pure hearts will trump companies with money in the end. I'm a hippie 2.0. I have eternal faith in karma. You will never convince me otherwise"


::HorsePigCow:: marketing uncommon
...helping you find a cure for 'viral'...

Missing the point

By miss rogue

A couple of months back, someone asked me why I'm such an extremist. Surely, everything traditional marketing can't be bad. Why not be a big more moderate.

I replied, I'm an extremist because someone has to swing the pendulum over. Here is a diagram to illustrate what I mean:


You see, if I just sat on the fence, meeting halfway, wouldn't mean much. Because I'm extreme, meeting halfway means that there is a major shift on both sides. Of course, I wouldn't mind if the pendulum swung all of the way over...'cause it's the happy side for communities...but hey.

I am not really an unreasonable person. I'm actually very much a fan of finding the 'right' situation for clients. That is why the whole debate on viral is really quite silly in the end (including my involvement in it).

There are a couple of things that I have learnt in my career that are not absolutes - but are good ideas to absorb:
  1. No amount of money, pressure, cleverness, 'viralness', advertising, MySpace pandering, p.r., community building, or 'story' telling, etc. can save a crappy product. People don't give a flying snake. (for JP)

    I have gone into many clients and employers to find them 'chomping at the bit' to grow the buzz and get adoption while their products are buggy, slow, crashy, broken, etc. Why would you want to spread something that is going to leave a bad impression? All of a sudden, word of mouth becomes extremely damaging. Why not gather a group of focused and understanding early adopters who are willing to work with you to improve what you are building, THEN when it is kickass, unleash it and put a bit of pressure on.

  2. No matter how 'cool' you are, someone else is probably 'cooler'. And if you are the 'coolest', you probably won't be that for long.

    In other words, enjoy your 'clear blue ocean' because in a capitalist mindset, competition isn't far behind. And they are often younger, brighter, more agile and hungrier than you. Especially after you've been the reigning 'King of the Castle' for a while. So, how do you combat that? Well, you may have a better advantage when people love you (instead of just thinking you are 'cool'). That's where strong communities mean longevity comes into play.

  3. Quite often, that thing that you thought was the 'killer app' turns out to be nothing and that side project that you dismissed because you didn't think it had a broad appeal takes off like wildfire.

    Maybe it isn't monetizable, or you don't think there is a 'market' for it - but you've been throwing all of this energy and money and time behind the promotion of something you just can't figure out why it doesn't take off and all of a sudden, you notice that this feature or this side project has become super popular. Don't fight it. I've seen so many companies kill it because they use that popularity to try and steer people back towards the 'main' project or, even worse, they integrate it into the main project. Watch, observe...water it, garden it...understand why is happening.

  4. You don't find or create community. Community happens...well...sometimes.

    I've walked into countless projects where there was some sort of marketing plan laid out early in the game. 'The Target Market is A, B and C' - which usually means they've covered the entire gamut of possible people on the planet except for who is actually using their product. The issue is that these companies continue to go after these 'Target Markets' - trying to build community where nobody is interested, whilst alienating and/or ignoring the actual community that is building up...to a long term detriment.

    It's fine to guess at who may find your product useful, but don't throw your energy behind that group until you see it actually manifesting. I've always believed in a much more organic way of researching these things. Let's put it out there and be part of that community...watching who gathers, understanding the real appeal and building the future of the product in that direction. I don't mean to do this to everyone else's exclusion, but seeding and building in specific directions is crucial to community growth.

  5. Being vulnerable is often your best defense/offense.

    Open source is the most vulnerable thing I know. Code that is open, free, available, transparent, etc. Anyone can and will come along and scoop it up and make it their own and make money off of it, etc. There are all sorts of jerks around the world who burn Firefox onto a CD, package it up and sell it for $29.95 to people who don't know that it is free for download online. They laugh all the way to the bank. But not as much as Firefox does. What was it? $72 million last year? I doubt that CD burner dude makes enough to replace a full time salary. S/he certainly couldn't get into major retailers - Firefox has built a strong reputation. A name. A community of people, gathered to protect it. That's not the only example.

    Making oneself publicly vulnerable is scary. Putting yourself 'out there', offering up source code, telling your 'secrets', involving your community (which could include...your enemies!) - yikes. There is something to be said for surprise and delight - which is a whole other story, but my point is that community is built on trust and someone who puts themselves out there honestly has a leg up when it comes to community.

  6. If you aren't Hugh Macleod, Guy Kawasaki or Seth Godin, you probably couldn't get away with Stormhoek, Film Loop or Squidoo.

    In fact, they have a tough time getting away with them. Their own 'brands' are worth way more and the minute they step back, they will still be Hugh, Guy and Seth (marketing superheroes), but Stormhoek will be just another bottle of wine, Film Loop will be...um?..., and Squidoo will be just another abandoned social network.

    Either way, I respect all three of them a great deal more than I've expressed here, but the point here is that none of them could get away with what they have if they were, say, me.

  7. Any agency or person who says they are a viral marketing expert is full of it. And this is damaging to the entire industry.

    So many agencies win business because they go in and pitch bull about being able to create brilliant campaigns that will make the world fall in love with a company's brand. And so many companies end up disappointed in the results. Which results in a general distrust of marketing. Which nobody seems to learn from.

    We get oodles of phonecalls and emails from companies that ask whether we can build a viral campaign that will drive 100,000 people to their website. I always answer no. Even if we think we may be able to, based on them having an amazing product and our connection to strong communities that would like their product. They've completely missed the point. But the problem is...they just talked to 3 other agencies that said they could. Unironically. It makes me want to cry. I've watched perfectly great products tank because of this attitude.

  8. Companies with pure hearts will trump companies with money in the end.

    I'm a hippie 2.0. I have eternal faith in karma. You will never convince me otherwise.

  9. When it comes to forumulas and absolutes and buzzwords and case studies and lists of 10 things to do (heh), marketers are missing the point.

    Relationships take time. They take trust. They take real connection. Sometimes you can mass produce some sort of connection, like JetBlue does with the 'experience' it creates for passengers - from the language on the screens to the blue chips it serves to the way it has removed class distinctions from the seating - and in the end, they have a business and want my money and if I asked them to help me move, they would laugh at me. I think. But then again, a PlanePurple may come along tomorrow that gives me the same level of service and I'll probably switch without thought (or I may just pick the cheapest flight - commoditizing the whole damned process).

    And community building on a truly personal level is not scalable, so all of you traditional marketers and advertisers can continue to buy up your billboards and tv ads, etc., because in your world, numbers matter...no...big numbers matter. I've done the numbers game. There is nothing satisfying in it for me. I like looking at the world in a non-zero-sum way (thanks Kevin!) and hope for a time when the world flattens (not in a Thomas Friedman sense, but in a 'we all get a nice piece of the pie we worked for', which is, I suppose, the Chris Anderson sense).

  10. The bar is set excrutiatingly low.

    A little kindness goes a long way in a world filled with unfriendly and disempowering consumer experiences. I spend so much energy feeling ripped off that when a company does the smallest thing to show me they give a shit about me, I throw my whole being into their promotion. I'm not the only one.

    Egad, we need something to give. And I know my ideas are extreme, but they come from a real place of wanting to continue to hold onto my world filled with good, real people who give a snake about others. And, no, I won't just get real. If it doesn't exist right now, I want to dedicate my life to making it exist. I don't care what you call it or how it happens.
Damn. Another list of 10. See, I'm not altogether unreasonable. ;)